Ram Truck Launches New ‘Long Live’ Brand Marketing Campaign
14 January 2017
Ram trucks, America’s longest-lasting pickups, reinforce brand values of leadership, integrity and hard work in a new brand marketing campaign highlighting product features of Ram 1500, 2500 and 3500 pickup trucks.
New Ram 1500 Rebel “Black” Shown for the First Time at 2017 North American International Auto Show
05 January 2017
At the 2017 North American International Auto Show, Ram Truck will introduce a special edition of the popular Ram 1500 Rebel — the Rebel Black.
Fiat Chrysler Automobiles Celebrates 7.8 Billion YouTube Music Video Views With Two-minute Commercial During 2016 American Music Awards
20 November 2016
The ongoing collaboration between FCA US and the music industry’s top music labels has pushed the automaker’s presence in official YouTube music videos to a record of nearly 8 billion views and climbing.
New Limited-edition Ram 1500 Rebel Mojave Sand Launches; Ignition Orange Ram 1500 Sport Returns
14 November 2016
Ram Truck today announced both a new and a returning option package that will have truck enthusiasts knocking at their dealers’ doors.
Rocky Mountain Automotive Press Association Names Mopar ‘16 Ram Rebel ”Best Off-road Vehicle” at 10th Annual Rocky Mountain Driving Experience
28 October 2016
The Mopar ’16 Ram Rebel was named “Best Off-road Vehicle” by the Rocky Mountain Automotive Press (RMAP) at this year’s Rocky Mountain Driving Experience.
Ram Commercial Launches New Marketing Campaign for Its Full Line of Work Trucks and Vans
21 October 2016
Ram Commercial, a division of the Ram Truck brand, launches a new marketing campaign today for its full line of work trucks and vans with particular focus on how the division’s Ram ProMaster and ProMaster City vans help small businesses and commercial customers maximize efficiency.
FCA US Brands Receive Top Honors From the Texas Auto Writers Association
12 October 2016
Ram and Jeep® brands won several accolades this year at the Texas Truck Rodeo hosted by the Texas Auto Writers Association (TAWA).
Ram Reveals New Rebel TRX Concept – 100-mph Off-road Pickup Rips With 575 Supercharged Horsepower
29 September 2016
Ram, America’s off-road truck leader, today introduced the Ram Rebel TRX concept.
Ram Truck Brand Launches New Spanish-language Campaign Recognizing Hard Workers Who Are Their Own Bosses
07 September 2016
The Ram Truck brand launches a new Spanish-language multicultural and multinational campaign this week, celebrating hardworking people who are their own bosses and get the job done day after day.
Ram Rebel Tapped as Official Vehicle of Barlow/Jacobsen Rebelle Rally Team
30 June 2016
Ram Truck today announced its support of Arizona businesswomen Nena Barlow of Barlow Adventures and Kande Jacobsen of Adventure Driven, and that it will provide a2016 Ram Rebel truck for the two women to drive in this year’s inaugural Rebelle Rally.