January 14, 2019 - The all-new Ram 1500 was named 2019 North American Truck of the Year by a panel of automotive experts.
Winners of the North American car, truck and utility vehicle of the year were announced at the North American International Auto Show in Detroit. The award is unique and considered by many to be one of the world’s most prestigious based on its diverse mix of 60 automotive journalists from the U.S. and Canada who serve as the voting jurors.
“The Ram 1500 is an important product for FCA and winning this award is one of the highest honors,” Reid Bigland, Head of Ram Brand, said. “In what is arguably the most competitive segment in the automotive industry, for the all-new 2019 Ram 1500 to be named North American Truck of the Year is tremendous recognition of the FCA employees who design, engineer and build a pickup that truly stands out.”
To be eligible, a vehicle must be all new or substantially changed. In December the jurors voted on a short-list of vehicles, sending their ballots directly to Deloitte & Touche in Detroit. The awards are financed by the jurors’ dues, and the organization does not accept advertising or fees from automakers.
The all-new 2019 Ram 1500 is a no-compromise truck, leading in luxury, efficiency, capability and innovation. Ram leads the full-size truck segment with significant gains in fuel efficiency through an all-new eTorque mild hybrid system in both V-6 and V-8 configurations. Overall weight for the Ram 1500 has been reduced by 225 pounds. The frame uses advanced materials and engineering to eliminate 100 pounds while increasing stiffness and durability for 12,750 pounds of towing capability and 2,300 pounds of payload.
Jurors cited Ram’s eTorque mild-hybrid technology, luxurious interiors and 12-inch Uconnect touchscreen among their top reasons for selecting the Ram 1500 over competing vehicles.
This is the 26th year of the awards. The 2013 Ram 1500 also won North American Truck of the Year honors.