Fábio Siracusa, Head of Operations at Flua!, FCA’s new mobility company.
For Fabio, another wish he identified in costumers was the desire to always have a new car, appropriate for their needs. "The subscription car makes perfect sense when we think that the customer is not decapitalized, that is, he/she doesn’t have to shell out the initial investment typical of the conventional purchase of a vehicle. You can, with monthly payments, have a new Jeep all the time in your garage", explains Gustavo Valente, dealer at the BEXP Group.
In the pilot phase of Flua!, which is scheduled to debut on January 15, the customer will be able to choose eight Fiat models (Argo, Nova Strada, Toro, Cronos, Grand Siena, Doblò, Fiorino and Ducato), in addition to the Jeep Renegade and Compass. All cars right out of the FCA factories, customized according to the specifications of those who sign up for the plan. On the Flua! Website, the consumer will be able to assemble the car by subscription as he/she wishes, with options and colors, as when a brand-new car is purchased.
The customer will also be able to choose between the different plans of 12, 24 or 36 months, to roll for 1,000, 2,000 or 3,000 kilometers per month. The signing of the contract takes place by e-mail or in person, in dealerships that have Flua! service.
"From the moment the vehicle is purchased all the way to its delivery, the customer is not alone", Fábio says. After finalizing the subscription, the client will have access to Easy Tracking, which allows you to track your order until the car is ready to be picked-up, directly at your selected Fiat or Jeep dealership. "As soon as you sign up with Flua!, the customer will have a deadline for delivery and will be able to keep track of the production progress. We pride ourselves on our transparency", he adds.
Watch this video to see how Flua! works: