The Longhorn Rodeo also features 20-inch aluminum wheels with optional painted pockets standard on Ram 2500/3500 single-rear-wheel trucks.
September 27, 2018 - Ram recently revealed the new 2018 2500/3500 Heavy Duty Longhorn Ram Rodeo Edition based on the Longhorn trim and adding more content to the luxury pickup.
The Ram Longhorn is the world’s benchmark for upscale pickup trucks, earning the title Luxury Pickup Truck of Texas from the Texas Auto Writers Association (TAWA) two years in a row.
“The 2018 Heavy Duty Longhorn Ram Rodeo Edition is the ultimate combination of capability, refinement and towing content,” Jim Morrison, Head of Ram Truck Brand, FCA–North America, said. “Truck buyers at this level expect to see and feel the highest quality materials. The Ram Rodeo brings together the advanced technology and towing content in America’s longest-lasting truck.”
Loaded with premium materials, the Longhorn interior presents unique features and design cues. The Longhorn Ram Rodeo Edition builds on that theme by adding a suede headliner against beautifully contrasted interior colors such as Black and Cattle Tan.