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​‘The Ultimate Last Chance’ Auction Scores $1 Million for the United Way


June 26, 2018 - When the last 2018 Dodge Challenger SRT Demon, assembled at the Brampton (Ontario) Assembly Plant, rolled off the line, it was the first step toward making horsepower history at the Barrett-Jackson Northeast Auction.

The limited-production, world record-setting 2018 Demon and the last 2017 Dodge Viper hand-built American supercar were auctioned as a pair in “The Ultimate Last Chance” end-of-an-era offer with 100 percent of the hammer proceeds from the sale going to the United Way.

The Last SRT Demon

Rolling off the assembly line
The supercharged 2018 Dodge Challenger SRT Demon stands alone with its 840-horsepower rating, street-legal drag radial tires and record-setting performance-first front-wheel lift in a production car, certified by Guinness World Records. It also holds claim to being the world’s fastest quarter-mile production car (9.65 seconds ET/140 mph) certified by the National Hot Rod Association. Production of the Challenger SRT Demon was limited to one model year and 3,300 units.

After leaving the Brampton (Ontario) plant, the last 2018 Demon traveled to an upfit center for its final stages of assembly, which included adding a hand-painted exclusive Viper Red exterior color, 18-inch aluminum wheels, 18-inch Demon drag radial tires, Demon vehicle badging and a one-of-a-kind VIN instrument panel badging.

The Last Dodge ViperLeaving behind a 25-year legacy with more track records than any other production car, the last Viper (back) to be built at the former Conner Avenue Assembly Plant is shown as part of a display of FCA US concept and historic vehicles.

While across the river in Michigan, the V-10-powered Dodge Viper concluded its run at the Conner Avenue Assembly Plant in Detroit in August 2017. The last production 2017 Dodge Viper pays homage to the first-generation Dodge Viper RT/10 with its Viper Red exterior and black interior. The hand-built 8.4-liter, V-10-powered car includes exterior carbon fiber accents, black Alcantara leather seats and an exclusive VIN instrument panel badge.


Raises $1 million for United Way
All of that extra effort paid off, since it was the type of offering that makes bidders and fans stop and pay attention. The last of two record-setting performance legends—the final 840-horsepower 2018 Dodge Challenger SRT Demon and the final 645-horsepower 2017 Dodge Viper—sold as a pair at the Barrett-Jackson Northeast Auction at Mohegan Sun Resorts Casino Hotel in Connecticut on Saturday, June 23.

Last Viper Demo UncoveredHundreds of attendees at the annual Barrett-Jackson auction in Connecticut gathered to see and take photos of the last Dodge Viper and last Dodge Challenger SRT Demon before they were auctioned off to benefit the United Way.

The bidding was spirited, befitting the combined 1,485 horsepower of the cars on the stage. When the hammer dropped to end the “The Ultimate Last Chance” auction, the top bidder became the new owner of the Dodge Viper and Dodge Challenger SRT Demon, and the United Way was the winner, receiving 100 percent of $1 million hammer price for both of these iconic muscle cars.

“We know the power of the Dodge Viper and Dodge Challenger SRT Demon to put a smile on people’s faces; we’re smiling today because we know the power of this donation to the United Way,” Steve Beahm, Head of Passenger Car Brands, Dodge SRT, Chrysler and Fiat–FCA North America, said. “These particular vehicles mark the end of their eras as the last vehicles of their kind to be built; it’s rare to have just one such vehicle cross the auction block, much less a pair at the same time.”

“The Ultimate Last Chance” lot included several pieces of memorabilia, such as authentication kits for each vehicle containing custom build sheets, authenticity letters, certification cards, iPads with videos and photos, and other custom branded items.

Additional details from this this once-in-a-lifetime Dodge Challenger SRT Demon/Dodge Viper Barrett-Jackson auction lot are available at DodgeGarage.com.