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Ram Unveils Special-edition Kentucky Derby 2019 Heavy Duty Pickup


April 17, 2019 - The Ram Truck brand unveiled a limited edition of its new 2019 Ram Heavy Duty to commemorate the 145th running of the Kentucky Derby.

The 2019 Ram Heavy Duty Kentucky Derby Edition, unveiled at the New York International Auto Show, is fittingly based on the brand’s top Limited trim and features segment-leading capability and technology.

The May 4 running of the race marks the 10-year anniversary for Ram as the Official Truck of Churchill Downs and the Kentucky Derby.

“The Kentucky Derby remains one of America’s most recognized sporting events,” Reid Bigland, Head of Ram Brand, said. “This hardworking truck is packed with exclusive technology, luxury and good looks that make it fit to wear the Kentucky Derby name.”

The Ram Heavy Duty Kentucky Derby Edition trucks include exclusive trailer-towing content that makes them ideal tow vehicles. Features, including 360-degree surround-view camera with trailer-reverse guidance, fifth-wheel/gooseneck prep, active hitch grid lines, air suspension with bed lowering, Forward Collision Warning-Plus with trailer braking, bed step and DOT safety kit, enable customers to tow their cargo with confidence.

2019 Ram Heavy Duty Kentucky Derby Edition.The black and saddle brown interior of the 2019 Ram Heavy Duty Kentucky Derby Edition.

On the inside, the Kentucky Derby Edition includes Ram’s segment-leading Uconnect 12-inch touchscreen radio with Sirius XM 360L and navigation, power-retracting running boards and Blind-spot Monitoring. The interior also features premium full-leather front and rear seats (rear reclining on Mega Cab) combined with genuine wood and metal trim throughout also are included with. Uniquely-colored seating features a Black and Saddle Brown hybrid of Limited and Longhorn trims, accented with medium Greystone stitching and piping.

The exterior includes an exclusive, premium billet-appearance grille and body-color bumpers. Buyers can choose from seven exterior colors: Bright White, Pearl White, Delmonico Red, Diamond Black Crystal, Granite Crystal, Max Steel or Patriot Blue.

The 2019 Ram Heavy Duty breaks through the 1,000 lb.-ft. barrier with the powerful 6.7-liter Cummins Turbo Diesel and offers the highest towing capability in the segment at 35,100 pounds.

The 2019 Ram Heavy Duty Kentucky Derby Edition is available on 2500 or 3500 Limited, Cummins 6.7-liter Turbo Diesel I-6 or 6.4-liter HEMI® V-8 engine, 4×2 or 4×4, Mega Cab or Crew Cab, single rear wheel or dual rear wheel with 6-foot-4-inch or 8-foot bed lengths. Dual rear wheel models include rear park assist with fender coverage.

Base price is $66,890 plus $1,695 destination charge for Ram 2500 and $68,240 plus $1,695 destination charge for Ram 3500.

The Ram Heavy Duty Kentucky Derby Edition is on sale now. Production is limited to 1,000 units.

Ram will again be part of the festivities at Churchill Downs in Louisville, Ky., for this year’s running of the Kentucky Derby on Saturday, May 4.

Ram’s partnership with the Kentucky Derby and Churchill Downs includes immersing fans attending the races and those watching the festivities on TV in a total Ram Truck experience. Fans will see on-site truck displays, video board integrations, backcountry and trackside signage throughout Churchill Downs, and more.

In addition, Ram television spots will run during the NBC network telecast and there will be derby posts on Ram social channels. Fans can follow the content and join the conversation at hashtag #RamDerby.

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